Exponential growth awaits custom furniture market in China; Custom Furniture Suppliers Zone at CIFM / interzum guangzhou 2019 to double in size

Following positive response from the furniture production industry for the launch of the Custom Furniture Suppliers Zone at the international exhibition area of CIFM / interzum guangzhou in 2018, organizers of the show have announced the return of an expanded feature showcase next year to take up twice as much space in view of strong growth potential for this market.  Slated to be held in China’s furniture manufacturing powerhouse Guangzhou from March 28 to 31, 2019, CIFM / interzum guangzhou is the largest and most comprehensive trade fair in the woodworking machinery, furniture production and interior decoration industry in Asia. With continuously evolving consumer demand, custom and non-standard furniture has become the hottest trend that has been widely embraced by furniture makers. While they meet the individual needs of consumers, flexible automated production in small volumes is also made possible.

Data shows that China’s custom furniture industry continues to grow, and accounts for about 20 per cent market share in the furniture industry. Compared with developed countries with over 60 per cent market share, there is substantial room for growth in China. Currently, the phenomenon has extended from customizing cabinets and wardrobes to the entire house. This is a test of information technology, process technology and flexible production capabilities of manufacturers, which is also expected to bring about great opportunities.

Located at Hall 14.1 (Area C) of the Pazhou Complex, the Custom Furniture Suppliers Zone is poised to stir up fresh interest among visitors.

CIFM / interzum guangzhou continues to be sought after by industry brands, with over 95 per cent of the exhibition spaces at the international halls booked out.

Among them, national pavilions has always been an integral part of the international exhibition area, and is also one of the most popular highlights at the event. Every year, nearly 100 of the industry’s top raw material as well as component suppliers for furniture production are being showcased bringing the latest product information to the show. In 2019, CIFM / interzum guangzhou will continue to welcome national pavilions from major global furniture manufacturing hubs and markets, such as Germany, Turkey, US/Canada, South Korea and Italy. In addition, industry associations including the American Hardwood Export Council (AHEC), Quebec Wood Export Bureau, Canada Wood and French Timber will also be back once again to seek distributors, agents and bulk buyers in Asia through the event.

Besides that, a series of exciting concurrent activities is also to be anticipated, including business match-making, exhibitor sharing sessions and forums to enable enterprises in the region to promote their products and technologies to global buyers. The last edition occupied 150,000 square meters and spanned 17 exhibition halls. 1,459 companies from 38 countries and regions gathered at the event attracting 89,858 trade visitors from 132 countries and regions.

Online visitor pre-registration for 2019 has kick-started. Successfully pre-registered visitors will enjoy free and fast entry, free show catalogue, PIAZZA drink voucher and ticket to the Happy Hour networking cocktail event.

To learn more about CIFM / interzum guangzhou, visit www.interzum-guangzhou.com.

About the Organizers

Koelnmesse

As a world-renowned trade fair organizer, Koelnmesse has an excellent track record for organizing some of the world’s most successful trade events, such as the accomplished interzum and imm in Cologne, Germany. With over 90 years’ experience in organizing large-scale commercial events connecting buyers and sellers, Koelnmesse brings forth an unrivaled skill-set and expertise needed to develop CIFM / interzum guangzhou into the premier international furniture production trade show in Asia.

www.koelnmesse.com

China Foreign Trade Centre (Group)

The China Foreign Trade Centre (Group) is a highly qualified and experienced exhibition company. For more than 50 years, it has been organizing the China Import and Export Fair (also known as the Canton Fair), the largest trade fair in China. It is also the organizer of CIFF (China International Furniture Fair (Guangzhou), Asia’s biggest furniture trade fair.